Supermarket shopping has evolved in the last few decades.
Now add to that list a specialty market that’s well on its way to becoming a national phenomenon.
Naturally, they also carry kimchi, the spicy fermented cabbage that’s a must on every Korean table.
Kwon’s mission was to provide a convenient, attractive, and well-stocked food oasis to an underserved population.
More than just food, however, H Mart represents a sense of home and belonging.
Musician Michelle Zauner wrote a memoir called “Crying in H Mart” following her Korean-born mother’s death.
We’re all searching for a piece of home, or a piece of ourselves," she writes.
