Spanglish music is taking the world by storm andJ Balvinis at the forefront of this phenomenon.

1 on Billboard’s Dance/Electronic Digital Song Sales (viaBillboard).

What’s behind the lyrics of “RITMO”?

Singer J Balvin

In that sense, Balvin is saying that he enjoys life without focusing on problems, according toGenius.

The song also features a popular joke among Spanish speakers.

[Are those Reebok or Nike?

Black Eyed Peas band members

], according toGQ.

If you sing “Esas son Reebok o son Nike?”

to the beat of “Rhythm of the Night,” the phrases actually sound similar.

The incident went viral and it’s an ongoing joke in the Latino community.