And it’s not just the fakeness of the product we’re here to expose.
And that stretching, drool-inducing melted mozzarella holds on until the very end of the shot.
Well, all that cheesy goodness is actually glue mixed with mozzarella.
Glue gives the “cheese” an extra memorable stretch (viaYouTube).
Real ice cubes melt and dilute the drink which isn’t as photogenic (perSo Yummy).
The next sneaky trick revealed is played on a popular breakfast item.
Why do they use engine oil?
Burger King has recently proven this to be a successful tactic after featuring mold in a food ad.
They showed a timeline of their famous Whooper decaying to highlight the burgers natural ingredients (perBizadmark).
It’s okay to hit up the drive-through every now and then.
Just be aware that these companies are spending loads to get you there more often.
